Publications tagged with "China"

Childhood consumer experience and the financial literacy of college students in Malaysia

Sabri, M.F., MacDonald, M., Hira, T. & Masud, J. (2010) Childhood consumer experience and the financial literacy of college students in Malaysia. Family and Consumer Sciences Research Journal, 38 (4),455-467.

Measuring customer-based brand equity: Empirical evidence from the sportswear market in China

Tong, X. and Hawley, J.M. (2009). Measuring customer-based brand equity: Empirical evidence from the sportswear market in China. Journal of Product & Brand Management. 18(4), 262-271.

Creating brand equity in the Chinese clothing market

Tong, X. and Hawley, J. M. (2009). Creating brand equity in the Chinese clothing market. Journal of Fashion Marketing and Management, 14(4), 566-581.

The Global Practitioner

Sellers, D. (2009). The global practitioner. Annals of Long-Term Care: Clinical Care and Aging, 17(2), 31-32.

Building Extension’s capacity through knowledge of global aging issues

Sellers, D. (2008). Building Extension’s capacity through knowledge of global aging issues. Journal of Extension [On-line], 46(1).